Burscough-based Titan Mechanical Services has set up a new service division, revised its pricing strategy and created 10 new jobs after taking part in Edge Hill University's fully-funded Innovation Sprint Programme which is available through Boost.
The firm provides national mechanical service solutions for the water treatment industry and employs 20 people. Marc Fitzpatrick, managing director, entered the Innovation Sprint Programme, based at Edge Hill's Productivity and Innovation Centre, to formulate a product-development strategy for growth based on a new technology solution to automate project completion reporting.
The objective was to improve the efficiency of sub-contractor field reporting and client reporting to improve process efficiencies. Successfully implementing a structured account management process has allowed the company to drive a full solution offering to clients and increase outbound sales activity to increase its demand. Marc said: "The support has been incredible working on the Innovation Sprint Programme at Edge Hill University.
Taking time to work on the business has allowed us to focus on areas of technical innovation and business development. "As part of this process, we identified opportunities to introduce a digital service management software to maximise our customer base with more flexibility and scalability. As a result of the programme, we have successfully launched a new Equipment Service Division." Joining the programme has helped to create ten new jobs including two managerial positions to improve productivity. In addition to the launch of the new equipment service division, the company has launched designed a new three-tiered pricing model to improve resource allocation and maximise customer retention rates.
The Innovation Sprint Programme is part-funded by the European Regional Development Fund to provide innovation support and advisory services to Lancashire SMEs. Throughout the Innovation Sprint programme, Marc was able to develop the evidence base for the market opportunity available and explore the feasibility of the routes to reaching those markets. In addition, several changes were identified in the business model to achieve scalability. Titan Mechanical used the latter stages of the workshops to devise a Growth Action Plan for embedding the business model changes and qualification process at the beginning of the projects to drive more upselling opportunities for other Titan services.
The Innovation Sprint programmes includes 50 hours of scale-up strategy, working on your business plus six intensive online workshops delivered over four weeks. It also involves market research and rich data collection to aid decision making and access to world-class rapid innovation tools and frameworks. The programme is backed by Boost; Lancashire's Business Growth Hub.
Would you like to see your business grow? So would we. To speak to someone from the Growth Hub about business support, contact Boost online or call 0800 488 0057.
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