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Boost Flying Start: S.M.A.R.T Marketing for new business

April 04, 2024

17:30 - 20:00

Zoom | Teams | Online

Flying Start

Boost Flying Start Workshop delivered by Flying Start business adviser Daniel Fenton. Discover a range of helpful insights to help you get started with your marketing strategy:

How to identify and tailor your message to a specific customer/market segment

How to build a customer profile

What is the customer profile for core product/service (collaboration, inflection, shifting perspective)

What is my value proposition (questions and thoughts on value proposition) 

RACE marketing strategy 

Indirect marketing action (ideas and tools for effective content marketing)

Boost’s Flying Start service is aimed at ambitious future business leaders, with a focus on building business acumen and to acquire and apply the core skills required to establish the business and drive sustainable business growth amidst a changing economic and business landscape.

The service is targeted at pre-start businesses and anyone who has been trading for less than three years. You must have an ambition to succeed and be ready to make the next steps to creating a successful business.

Businesses within the following partner local authority areas can access this service: Blackburn with Darwen Council, Burnley Council, Chorley Council, Fylde Council, Hyndburn Borough Council, Pendle Borough Council, Preston City Council, South Ribble Borough Council, West Lancashire Borough Council and Wyre Council.

If your business is based outside of these local authority areas, please contact our Business Support Helpdesk on 0800 488 0057 and we can advise you on what support is available in your area.

Boost’s Flying Start service is delivered in partnership with Selnet.

Event cost: Free

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In completing this form, you understand that Lancashire County Council (Boost) has a requirement to process your personal data. Lancashire County Council will only ever process your personal data where it has a clear lawful basis for doing so in full compliance with data protection legislation - UK GDPR and The Data Protection Act (2018). We will ensure the security and confidentiality of your personal data at all times. For full details of how Lancashire County Council handles your personal data please see our privacy notice here . Some information relating to this public funded project may be declared to third parties under the Freedom of Information Act 2000.
Funded by local govmt
Department for Trade and Business
Northern Powerhouse
Lancashire County Council

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